DENTISTS WIN

A Reuters News article reported two dentists have won a second legal battle with French fashion giant Lacoste over the right to use a toothy crocodile on the sign outside their surgery, the government trademark body said on Thursday.

Croc-dentist

The dentsits said they chose a crocodile for their logo because the reptile is famous for having a mouth full of teeth.

But Lacoste argued that the dentists’ sign was too similar to their own emblem, a green crocodile that adorns millions of polo shirts around the world.

The court ruled the dentists’ logo includes the words “The Dental Practice” and does not share the Lacoste crocodile’s knobbly back and red tongue..

Dentist-drill

The Lacoste logo comes from the French tennis player Rene Lacoste, who was nicknamed “The Alligator” or “The Crocodile” in the 1920s. He struck a deal with a manufacturer to make clothes with a crocodile logo.


About this entry

You’re currently reading “DENTISTS WIN,” an entry on Harvey Tobkes.

Published:
05.11.12 0:25
Category:
Odd News